E-COMMERCE TECHNOLOGY USING MARKET PLACE FOR GENERATION X
Keywords:
Technology, E-commerce, Generation XAbstract
The use of the internet and the development of digital data technology in marketing and sales in recent years has grown rapidly. Business competition that occurs today is very tight. In the era of globalization, information moves very fast and becomes a business actor to win the competition. The internet through e-commerce opens opportunities for Small and Medium Enterprises (SMEs) to market and grow business networks throughout the business world. With the internet marketing and sales process can be done anytime without being bound by time and space. However, for generation X, who were born in 1961-1980, they experienced difficulties using the internet. This is due to a lack of knowledge about internet technology and its development. Therefore, this research will create an e-commerce application that is easy to use for generation X.
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